Buying Wine at Discount

I have previously written recommendations on places to purchase wine at a discount but I have just found a new one that might be the best. I was going to purchase a very special Rioja that was advertised by one of my suppliers and the regular price was $39.99 per bottle on sale at a discount for $34.99. Before purchasing I always double-check the prices at wine-searcher.com as I have found them to be an excellent source of determining wine prices the world over as well as the USA. I really did not find any prices better at that point in time but on a lark just did a general Google search to see what I might find. What I found is 1000corks.com which lists pretty much any alcoholic beverage and it's availability anywhere in the USA and lists all the different retailers and their prices. Much to my surprise, I found the same identical wine at $27.97 per bottle with a $20 off shipping coupon that I did not find on wine-searcher.com. Just the price per bottle discount worked out to 30% off the regular price of $39.99 and an additional 20% off of the 34.99 prices. The bottom line is I saved $7.02 per bottle off of the previous "on-sale" bottle as well as $20 less for shipping. For a case of 12 that I purchased that is a total savings off of the "on-sale" price of $104.24 savings on a case. It pays to shop around.  With the internet, it does not take long to price shop and as shown above, the savings can be substantial. I want to reassure everyone buying wine on the internet and shipping to your home in most areas is legal and hassle-free and has been upheld as legal by the 6th Court of Appeals as well as a recent ruling by the Supreme Court involving Total Wine Company.  So when purchasing wine I recommend you always double-check and look the wine up on both: 

Wine-Searcher.com and 

1000corks.com